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CORPORATE DESIGN

Flinker brand guidelines

Use these rules for websites, products, documents, presentations, and partner materials.

COLORS

Brand and neutral colors

Use the exact values below. Use white, Ink, Steel, and Cloud for most of the layout. Use only the two logo blues for branded color.

Flinker Deep

#123A68
RGB 18 · 58 · 104

Dark backgrounds, title slides, and section dividers

Flinker Blue

#1D63B7
RGB 29 · 99 · 183

Buttons, links, selected states, diagrams, and accents

Neutral colors

Use these for text, backgrounds, borders, and grouped content.

Ink Headings and primary text
Steel Body text and secondary information
Cloud Section backgrounds and grouped content
White Main page and slide background

Recommended page balance

Use this as a starting point. Product screenshots and partner logos are excluded.

70% 20% 10%
Neutral canvasStructureAccent
POWERPOINT

Corporate presentation template

A complete, editable deck with 16 neutral layouts for titles, agendas, summaries, comparisons, diagrams, key figures, timelines, quotes, decisions, contacts, and appendices.

Flinker presentation template

Download the editable PowerPoint template.

Download PPTX
ACCESSIBILITY

Accessible color use

Use the approved combinations in this table and preserve sufficient contrast for every text and interface state.

Approved Flinker foreground and background color contrast pairs
ForegroundBackgroundRatioUse
Ink White 17.96:1 AAA
Flinker Deep White 11.47:1 AAA
Flinker Blue White 5.96:1 AA

Required rules

  • Normal-size text must reach at least 4.5:1 contrast.
  • Large text, icons, focus indicators, and interface boundaries must reach at least 3:1.
  • Do not communicate a state or result by color alone. Add text, an icon, or another visible cue.
  • Support keyboard use, visible focus, reduced motion, browser zoom, and responsive reflow.
  • Use Flinker Blue on white for links, controls, focus indicators, icons, and branded emphasis.
Color copied